Contact Us


We want to ensure you have the best shopping experience in our Bama Fever-Tiger Pride stores and on our website. Our corporate customer service hours are Monday-Friday, 9 AM to 5 PM Central Time. For the fastest response, please email us directly at Please provide as many details as possible.

If you would prefer to contact us by phone, please call or text us at 334-324-6555, and a customer service associate will be glad to assist you. If we miss your call, please leave us a voicemail and we will return your call as quickly as possible. We appreciate your feedback and look forward to assisting you.


We want you to have a pleasurable shopping experience online. Please notify us of any site-related problems (i.e. poor images, broken links, typographical errors) by sending us an email to Be sure to include the date and time you experienced the problem.

Our Location


Dixie Pride Inc.
7700 Eastchase Pkwy Montgomery, AL 36117
(334) 324-6555

Contact Form


Alabama Shirts, Bama Caps, Alabama Polos, Alabama Gameday Apparel, Alabama Comfort Colors, & More Bama Gear!

Shop Bama Fever for the best selection of University of Alabama Merchandise, Alabama T-Shirts, Alabama Polos, Alabama Gameday Apparel, Alabama Caps, Alabama Comfort Color Shirts, Iron Bowl Shirts, National Champions Shirts, and much more Bama Gear than you can possible imagine! You can also buy those hard to find University of Alabama gifts like Alabama Home Decor, Alabama Tailgate & Yard Supplies, Alabama Baby Gifts, and much more! For latest trends in Alabama Apparel and Alabama Gear, shop our 10 Bama Fever store locations or our website We have a total of 10 Bama Fever store locations in Birmingham, Montgomery, Mobile, Dothan, Hoover, Trussville, Prattville, Daphne and Tuscaloosa! Whether you’re looking for an Alabama Comfort Color Shirt, an Alabama Iron Bowl Shirt, or an Alabama National Championship Shirt, shop Bama Fever! Roll Tide!


Being authentic isn’t a trend and it is certainly something you can’t manufacture. It’s about who we are and the relationships we have forged for over 35 years...

Bama Fever was created by the ingenuity of a local Hallmark owner in 1983 who believed that collegiate products should reflect the unique style of southern ladies and gentlemen. Our long term reputation as an honest company has earned us the respect of our customers and universities. What makes Bama Fever unique is our promise to offer 100% officially licensed products in our stores and on our website. As a company, we value the artistry of others, and many of our designs are hand drawn by college students, store employees, and even customers. Bama Fever has become a time-tested symbol of true authenticity, local craftsmanship, and the Alabama way of life. After spreading to 10 store locations across the state, we are excited to offer our original Bama Fever products to those living all over the country. As we work to take our company to new heights, we do so with you in mind. If you have a question, suggestion, or just something you would like to share, please contact us directly or shoot us a message on our Bama Fever-Tiger Pride Facebook Page. We appreciate your support!